Close-up overhead flat lay of a laptop screen showing a revenue dashboard with bar charts and ROAS figures, surrounded by printed reports and a notepad with handwritten numbers, natural morning window light from the left, cool neutral desk surface
Close-up overhead flat lay of a laptop screen showing a revenue dashboard with bar charts and ROAS figures, surrounded by printed reports and a notepad with handwritten numbers, natural morning window light from the left, cool neutral desk surface
/ Fractional · Diagnostic · Execution

Three ways to engage. One standard for results.

Fractional director seat, 90-day channel sprint, or full-funnel diagnostic. Each engagement has a defined scope and a revenue deliverable — not a retainer with vague milestones.

— How we engage

Pick the scope that fits your gap.

Fractional Director Seat

90-Day Channel Sprint

Full-Funnel Diagnostic

Embedded leadership, not oversight. Cynthia holds the director function — owns the channel roadmap, the budget, and the team — without the full-time headcount cost.

DTC conversion, Amazon listing and SEO rank, or wholesale margin — one channel, ninety days, measurable before-and-after. No retainer extension required to see the number move.

A structured read of your P&L, channel mix, and conversion data. Surfaces what's actually broken — not what the agency deck says — with a prioritized fix list ranked by revenue impact.

Deliverable: quarterly revenue targets with weekly execution accountability.

Deliverable: channel-specific lift metric agreed at kickoff.

Deliverable: written audit with ranked action items and owner assignments.

Hands of a woman reviewing printed spreadsheet pages on a light wood desk, pen in hand marking specific figures, a laptop open to an analytics dashboard in the background, natural morning light from a window to the left, no faces visible
Hands of a woman reviewing printed spreadsheet pages on a light wood desk, pen in hand marking specific figures, a laptop open to an analytics dashboard in the background, natural morning light from a window to the left, no faces visible
+ First conversation

Starts with your P&L, not a pitch deck.

The first call is diagnostic. We look at where revenue is leaking, which channels are underperforming their cost, and what a 90-day fix realistically looks like. You leave with a read, not a proposal.

Know your gap. Start with one call.

No intake form with fifteen fields. A direct conversation about your channel mix and where the number is stuck. Bring your last ninety days of data.